The Ironbridge Gorge Museum Trust
The Ironbridge Gorge Museums recently introduced the Madeley Wood Company Outdoor Adventure Playground at Blists Hill Victorian Town. To ensure the attraction’s success and manage its operations efficiently, the museum required accurate footfall data to track visitor numbers, manage capacity, and forecast demand. R-Com Technical provided a comprehensive solution, including the IoT VT Footfall Counting System and Cloud-Based Reporting Platform, offering real-time and historical data to enhance staff planning and operational insights.
Aims
The Ironbridge Gorge Museums has unveiled its latest family-friendly attraction, the Madeley Wood Company Outdoor Adventure Playground, set within the historic Blists Hill Victorian Town. This exciting addition promises to draw in families and visitors of all ages, offering an engaging outdoor experience.
To ensure the smooth operation and success of the playground, it was crucial for the museum to gain access to precise footfall data. This data would allow them to effectively monitor visitor numbers, assess the attraction’s performance, manage crowd capacity, optimise staff scheduling, and anticipate future demand. Accurate insights were essential for delivering a seamless and enjoyable experience for all guests while maintaining operational efficiency.
Solutions
- R-Com IoT VT Footfall counting system
- R-Com Cloud Based Reporting Platform
- R-Com IoT Roaming Multi Network SIM
- Footfall Data Count and Occupancy in real-time
- Multiple stakeholder access to our Cloud Based Platform for real time and historical data set reporting
Benefits
The R-Com IoT VT Footfall Counting System ensures that every visitor entering and exiting the adventure park is accurately tracked, providing real-time data on visitor flow. This information is displayed on an online dashboard, allowing staff to monitor current occupancy levels at any given moment. By analysing historical data, the system identifies peak visitor times, helping the museum plan for busy periods and optimise staff allocation. Detailed reports offer insights into how many people visit the park by the hour, day, week, and month, enabling more informed decision-making for resource planning and enhancing the overall visitor experience.
Testimonial
“We are delighted to have worked with R-Com on a visitor counting device. It has allowed us to capacity manage the facility and given us the function to forward plan staff rotas based on predicted demand. The team have been great throughout the process and we’re really pleased with the analytics we’re getting through their dashboard.”
Peter Norton (Director)
Let’s work together
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